
Bobby's Burgers is the smash-burger brand of Indonesian chef and content creator Ben Sumadiwiria, who sells it through his satirical billionaire persona, Bobby Saputra. After its Jakarta launch at ASHTA District 8, the brand opened its first Malaysian outlet on the Concourse level of The Exchange TRX in March 2026, with long opening-week queues reported by TheSmartLocal and Malay Mail.
The menu is short. Bobby's Double has two smashed Angus beef patties with onions, American cheese, pickles and the house Billionaire Sauce, at RM24 on its own or RM30 with Tallow Fries, which are cooked in beef tallow. Filthy Fries add crumbled patty, cheese and sauce for RM18. Reviews are mixed: TheRakyatPost found the burger salty and greasy, while others praised the fries.
Good for a quick bite while shopping at TRX, and it opens daily from 10am to 10pm. Halal status has not been stated, so ask at the counter. The Jakarta flagship at ASHTA District 8 has its own listing in our Jakarta guide.
Hours and prices change, so please check with the restaurant before you go.
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Popular spots get busy at weekends, so book ahead where you can.
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